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Published: 07 March 2022
Profile title | Ms |
Name | Ms. Margareth Amon Mapunda |
Department | Marketing |
Areas of Research Interest | Marketing management, service marketing- tourism, & mobile marketing |
Personal statement | Ms. Margareth Amon Mapunda is an Assistant Lecturer at the College of Business Education – Dar es Salaam campus. She has more than 15 years teaching experience in the field of marketing which includes: international marketing, consumer behaviour, service marketing as well as marketing research. She also has vast experience in providing training, consultancy services and advices to SMEs in East Africa. She holds Bachelor of Business Management (BBM-Finance) from Bangalore University, India and MBA in Marketing from the Liaoning University in China. She is also a Registered Technical Trainer by NACTE. Currently, she is finalizing her PhD in Business Management in the area of mobile marketing in tourism from the Open University of Tanzania. |
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Education |
PhD candidate at the Open University of Tanzania Dar Es Salaam Campus since 2016 in the Faculty of Business Management – Marketing Department |
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Google Scholar Profile | https://scholar.google.com/citations?user=RrpoaNwAAAAJ&hl=en: | |
Major grants | N/A | |
ORCID | orcid.org/0000-0003-2467-6163 | |
SCUPUS | 56671314700 |
Phone Number | +255 759 948 159 |
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