Profile title  Dr 
 Name Dr. Chacha Magasi
 Department Marketing
 Areas of Research Interest Marketing management, Innovation and entrepreneurship, Business management, SMEs development and management, Business Planning, Business sustainability, Leadership
 Personal statement Dr. Chacha Magasi is the acting Head of Marketing Department as well as a Lecturer in Marketing, Entrepreneurship and Business Management. He’s also an expert in Productivity and Quality Improvements in Manufacturing and Service Industries. Recently he has been appointed by African Union Development Agency (AUDA-NEPAD) and Japan International Cooperation Agency in team of experts from African Union Country members to standardize African Union Kaizen/QPI Training Curriculum and Consultancy.
 Digital photo  magasismall

PhD in Business Management from the Open University of Tanzania (2020), MBA University of Dar Es Salaam (2007); B.Sc. Ed. (Hons) University of Tanzania (2003)

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History of CBE

The COLLEGE OF BUSINESS EDUCATION (CBE) was established in 1965 by the Act of the Parliament. COLLEGE OF BUSINESS EDUCATION Act No. 31 of 1965. His Excellency, J.K. Nyerere, the first President of the United Republic of Tanzania officially opened the new College in January 1965. The College was officially named the “College of Business Education” (CBE). The said Act of Parliament gives the College its legal status as an autonomous institution with its Governing Body. The College shall be governed and administered in accordance with the provisions of this Act.


The origin of the College of Business Education (CBE) is closely linked to the history of the Nation itself.

Address : Bibi Titi Mohamed Rd. P. O. Box 1968, Dar es Salaam

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