Profile title  Dr 
 Name Gordian Stanslaus Bwemelo
 Department  Marketing
 Areas of Research Interest  Marketing and Entrepreneurship 
 Personal statement I have worked in the higher education sector as a member of the academic faculty. Initially I had a notion that academics conduct research for the purpose of academic promotion. Ever since I started conducting research, I have come to realise that research is the key tool not only for addressing contemporary socioeconomic challenges but also for promoting good teaching and training. Research promotes creation of new outcomes, ideas, and arguments which in turn contribute improvement of teaching competencies and consultant role. Almost all of the knowledge, models, processes, and theories were derive either directly or indirectly from research conducted by faculty at some university. it is through research that we expose our students to current practices, showing them how the theories and models in their textbooks have evolved, and demonstrates applications. I am now more motivated than ever to achieve excellence in research believing that there is a direct relationship between research and teaching quality.
 Digital photo bwemelo
Education  • Master Degree in Business Administration from University of Dar es Salaam, 2008
• Bachelor of Science with Education from University of Dar es Salaam, 2001
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History of CBE

The COLLEGE OF BUSINESS EDUCATION (CBE) was established in 1965 by the Act of the Parliament. COLLEGE OF BUSINESS EDUCATION Act No. 31 of 1965. His Excellency, J.K. Nyerere, the first President of the United Republic of Tanzania officially opened the new College in January 1965. The College was officially named the “College of Business Education” (CBE). The said Act of Parliament gives the College its legal status as an autonomous institution with its Governing Body. The College shall be governed and administered in accordance with the provisions of this Act.


The origin of the College of Business Education (CBE) is closely linked to the history of the Nation itself.

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